SEOyMEDIA

We are looking for a Digital Marketing Specialist for a large media company located in Madrid. 

Candidates should send their cv´s at: ignaciocandau@iwantic.com

Responsibilities: 

- Create, set up and execute marketing activities for the campaign

- Drive traffic (Free Search, Paid Search, Display Advertising, Online Video and Mobile, social paid, etcetera.) 

- Manage campaign strategy, budget and execution while achieving key performance metric goals 

- Track, measure and work across channels to optimize channel mix, budget allocation, and marketing spend efficiency 

- Dive deep into visitor/suscriber metrics and analytics to understand buying behavior.

- Drive UX insights for the IT team in order to increase conversion (registrations)

Desired Skills and Experience

- Solid experience as marketing manager for digital campaigns

- Proven track-record with 3-5 years of digital marketing experience

- 3 years of user acquisition experience with both paid and organic channels

- Ability to develop multiple marketing activities in the startup environment

- English proficiency

- Proven abilities in Inbound Marketing campaigns

- Advanced knowledge or Google Analytics & Google Adwords

- Demonstrable SEO knowledge

- Analytical and reporting skills

- Experience in mobile marketing a plus

- Knowledge of HTML (basic email coding & best practices) is a plus

- Organizational skills and ability to effectively manage multiple projects

- Strong Excel & Powerpoint skills